Tennessee State Athletics Signs Multiyear Agreement with Taymar

By: TSU Athletics

NASHVILLE, Tenn. (TSU News Service) – Tennessee State Athletics and Taymar have signed a multiyear agreement for the firm to handle ticket sates and sponsorships.

“Partnering with Taymar gives us a strong advantage as we continue to expand our reach and impact,” said Tennessee State Director of Athletics Dr. Mikki Allen. “The Taymar approach to revenue generation through ticketing and sponsorships will help us connect more deeply with our fans, alumni, and partners in the Nashville community.”

Taymar has hired Eric Evans as Director of Sponsorship and Ticket Sales to work closely with Tennessee State Athletics and the university in the Nashville community.

“We’re thrilled to work for Dr. Mikki Allen, Julius McNair and the entire team at Tennessee State Athletics,” said Taymar President Joe Rickert. “Under the vision and leadership of Dr. Allen, the program is building tremendous momentum, and we look forward to engaging Tiger fans and corporate partners in new ways that enhance both the gameday atmosphere and their connection to the program.”

TSU is Taymar’s second client school in the Ohio Valley Conference (Arkansas-Little Rock) and its second client in Tennessee (Middle Tennessee State).

“I grew up in Nashville and was well aware of Big John Merritt, Ed Temple and the Tigerbelles, and the Aristocrat of Bands,” said Taymar Founder/CEO Mark Dyer. “It is an honor for Taymar to go to work for Mikki Allen and his team at TSU.”

Visit www.TaymarSalesU.com or contact mdyer@taymarventures.com for more information.

About Taymar

Taymar is a North Carolina-based college sports marketing company focused on driving new revenue growth for athletic departments and organizations through ticket sales, sponsorship, ticket operations, and fundraising. Taymar is committed to serving clients and colleagues and was founded on the belief that organizations want senior-level counsel, more personalized service, and increased goal alignment.

About Tennessee State University

Founded in 1912, Tennessee State University is Nashville’s only public land-grant university offering 41 bachelor’s degrees, 15 graduate certificates, 27 master’s degrees, and nine doctoral degrees. TSU’s campus spans 500 acres. The university is committed to academic excellence, providing students with a quality education in a nurturing and innovative environment that prepares them as alumni to be global leaders. Visit tnstate.edu for more details.